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Stoqlab

Ad system

wurl.com

wurl.com is the domain an ad system uses in app-ads.txt and ads.txt files. 840 apps in our data declare it. Its sellers.json lists 243 sellers.

Check an app-ads.txt Open in dashboard
Apps declaring it
840

840 DIRECT · 0 RESELLER

Sellers in sellers.json
243

23% confidential

Lines verified
52%

146 of 282 checked lines

Lines with errors
34

282 lines in total

Avg. supply path score
59.3 / 100

837 apps scored

Apps and lines are recounted every 10 minutes. The sellers.json breakdown and the directory ranking are as of , recomputed daily. sellers.json last read 9 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).

How to add wurl.com to app-ads.txt

One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.

wurl.com, YOUR_ACCOUNT_ID, DIRECT
wurl.com, YOUR_ACCOUNT_ID, RESELLER
  • Field 1: wurl.com, the domain wurl.com uses in app-ads.txt.
  • Field 2: your account ID with wurl.com. It must equal the seller_id in wurl.com's sellers.json.
  • Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
  • Field 4 (optional): a certification authority ID. Most lines naming wurl.com carry none, or different ones, so we do not suggest one.

sellers.json at a glance

Status
Published
Sellers listed
243
Confidential
56 (23%)
Passthrough
0
Removed, last 30 days
0
Last read
Oct 9, 2026
  • PUBLISHER235
  • INTERMEDIARY3
  • BOTH5

Cross-check of lines naming wurl.com

  • Verified 146
  • Seller ID not found 9
  • DIRECT but intermediary 25
  • RESELLER but publisher 0
  • Seller type BOTH 0
  • Confidential seller 102
  • No sellers.json 0
  • Unchecked 0

Every line naming wurl.com is looked up in its sellers.json. What each status means

Common errors with wurl.com lines

  • Confidential seller 102 lines

    The seller is confidential in sellers.json: its name and domain are hidden, so buyers cannot confirm who it is.

  • DIRECT but intermediary 25 lines

    If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask wurl.com to list it as PUBLISHER.

  • Seller ID not found 9 lines

    Ask wurl.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.

Common app-ads.txt errors and how to fix them

Apps that declare wurl.com

AppStoreRelationshipStatus
LEX18 Storm Tracker Weather LEX18 Storm Tracker Weather
 iOS DIRECT Live
E! E!
 iOS DIRECT Live
FOX10 Weather Mobile Alabama FOX10 Weather Mobile Alabama
 iOS DIRECT Live
KSLA 12 First Alert Weather KSLA 12 First Alert Weather
 iOS DIRECT Live
Bounce TV Bounce TV
 Android DIRECT Live
KWTX Weather KWTX Weather
 iOS DIRECT Live
Arizona's Family News Arizona's Family News
 iOS DIRECT Live
WSMV 4 FIRST ALERT Weather WSMV 4 FIRST ALERT Weather
 iOS DIRECT Live
Stingray Music: 100s of DJs Stingray Music: 100s of DJs
 iOS DIRECT Live
VNL Weather VNL Weather
 iOS DIRECT Live
KTIV First Alert Weather KTIV First Alert Weather
 iOS DIRECT Live
WCTV First Alert Weather WCTV First Alert Weather
 iOS DIRECT Live
Cleveland19 FirstAlert Weather Cleveland19 FirstAlert Weather
 iOS DIRECT Live
Hawaii News Now Weather Hawaii News Now Weather
 iOS DIRECT Live
WBRC First Alert Weather WBRC First Alert Weather
 Android DIRECT Live
KPLC 7 First Alert Weather KPLC 7 First Alert Weather
 iOS DIRECT Live
FOX 11 Weather FOX 11 Weather
 iOS DIRECT Live
KFDA - NewsChannel 10 Weather KFDA - NewsChannel 10 Weather
 iOS DIRECT Live
Hawaii News Now Hawaii News Now
 iOS DIRECT Live
OnDemandKorea OnDemandKorea
 Android DIRECT Live

Questions about wurl.com

How do I add wurl.com to app-ads.txt?

Add one line for each account wurl.com gives you: "wurl.com, YOUR_ACCOUNT_ID, DIRECT". Use DIRECT when you hold the account yourself and RESELLER when a partner holds it and sells your inventory through wurl.com. The account ID must be the seller_id wurl.com lists for you in its sellers.json; wurl.com will give it to you. Put the file at the root of the domain named as your developer website in the App Store and Google Play listings.

Does wurl.com publish a sellers.json?

Yes. Its file at https://wurl-adops.s3.amazonaws.com/sellers_json/sellers.json listed 243 sellers when we last read it on 9 October 2026: 235 publishers, 3 intermediaries and 5 listed as both; 23% are confidential.

How many apps declare wurl.com in app-ads.txt?

840 apps in Stoqlab's data (delisted apps included) declare wurl.com: 840 with at least one DIRECT line and 0 with at least one RESELLER line, across 274 app-ads.txt files. Counts are recomputed daily.

Why do wurl.com lines fail verification?

Of 282 lines naming wurl.com, 34 contradict its sellers.json. The most common case is "DIRECT but intermediary" (25 lines): If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask wurl.com to list it as PUBLISHER.

What is the difference between DIRECT and RESELLER?

DIRECT means the publisher owns the account; RESELLER means an intermediary sells the inventory on the publisher's behalf. DIRECT lines should match a PUBLISHER entry in the network's sellers.json, RESELLER lines an INTERMEDIARY entry.

Sources: the public app-ads.txt files of tracked apps and the sellers.json of wurl.com. Something wrong? Tell us.