Ad system
benefit.media
Most of the 32,186 apps that declare benefit.media reach it through a reseller: 99% have a RESELLER line, 2.5% a DIRECT one (3,145 files, 2,730 of them through BidMachine's account). Its sellers.json lists 153 sellers, and 98% of the 6,280 lines we checked against it match.
- Apps declaring it
- 32,186
- Sellers in sellers.json
- 153
- Lines verified
- 98%
- Lines with errors
- 126
- Avg. supply path score
- 50.6 / 100
812 DIRECT · 31,786 RESELLER
0% confidential
6,138 of 6,280 checked lines
6,280 lines in total
32,024 apps scored
App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 11 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add benefit.media to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
benefit.media, YOUR_ACCOUNT_ID, DIRECT
benefit.media, YOUR_ACCOUNT_ID, RESELLER
- Field 1:
benefit.media, the domain benefit.media uses in app-ads.txt. - Field 2: your account ID with benefit.media. It must equal the
seller_idin benefit.media's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional): a certification authority ID. Most lines naming benefit.media carry none, or different ones, so we do not suggest one.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 153
- Confidential
- 0 (0%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 11, 2026
- PUBLISHER118
- INTERMEDIARY28
- BOTH7
Cross-check of lines naming benefit.media
- Verified 6,138
- Seller ID not found 94
- DIRECT but intermediary 24
- RESELLER but publisher 8
- Seller type BOTH 16
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming benefit.media is looked up in its sellers.json. What each status means
Common errors with benefit.media lines
-
Seller ID not found
94 lines
Ask benefit.media for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
-
DIRECT but intermediary
24 lines
If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask benefit.media to list it as PUBLISHER.
-
Seller type BOTH
16 lines
The account is listed as BOTH, so sellers.json alone cannot tell a buyer which relationship applies. Nothing to fix on your side; buyers usually look at the seller's domain.
-
RESELLER but publisher
8 lines
If the account is yours, declare it DIRECT. If a partner holds it, ask benefit.media why the account is listed as PUBLISHER.
Intermediaries most declared as RESELLER
Accounts on benefit.media that its sellers.json lists as INTERMEDIARY or BOTH, by the number of app-ads.txt files declaring them. Confidential sellers are left out.
| Seller domain | Type | Files |
|---|---|---|
| bidmachine.io | INTERMEDIARY | 2,730 |
| fyber.com | INTERMEDIARY | 1,563 |
| smartbid.ai | INTERMEDIARY | 1,263 |
| smaato.com | INTERMEDIARY | 483 |
| ottera.tv | BOTH | 9 |
| amagi.com | BOTH | 4 |
Apps that declare benefit.media
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live |
Questions about benefit.media
Does benefit.media publish a sellers.json?
Yes. Its file at https://benefit.media/sellers.json listed 153 sellers when we last read it on 11 October 2026: 118 publishers, 28 intermediaries and 7 listed as both; 0% are confidential.
How many apps declare benefit.media in app-ads.txt?
32,186 apps in Stoqlab's data (delisted apps included) declare benefit.media: 812 with at least one DIRECT line and 31,786 with at least one RESELLER line, across 3,145 app-ads.txt files, as of 12 October 2026 (recounted daily).
Why do benefit.media lines fail verification?
Of 6,280 lines naming benefit.media, 126 contradict its sellers.json. The most common case is "Seller ID not found", on 94 lines. Ask benefit.media for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt
Sources: the public app-ads.txt files of tracked apps and the sellers.json of benefit.media. Something wrong? Tell us.