Ad system
vrtcal.com
vrtcal.com is the domain an ad system uses in app-ads.txt and ads.txt files. 18,135 apps in our data declare it. Its sellers.json lists 221 sellers.
- Apps declaring it
- 18,135
- Sellers in sellers.json
- 221
- Lines verified
- 47%
- Lines with errors
- 787
- Avg. supply path score
- 49.0 / 100
10,253 DIRECT · 9,204 RESELLER
0% confidential
722 of 1,523 checked lines
1,523 lines in total
18,042 apps scored
Apps and lines are recounted every 10 minutes. The sellers.json breakdown and the directory ranking are as of , recomputed daily. sellers.json last read 9 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add vrtcal.com to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
vrtcal.com, YOUR_ACCOUNT_ID, DIRECT, c6daee9168853e2d
vrtcal.com, YOUR_ACCOUNT_ID, RESELLER, c6daee9168853e2d
- Field 1:
vrtcal.com, the domain vrtcal.com uses in app-ads.txt. - Field 2: your account ID with vrtcal.com. It must equal the
seller_idin vrtcal.com's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional):
c6daee9168853e2d, the certification authority ID on 100% of the lines naming vrtcal.com.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 221
- Confidential
- 0 (0%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 9, 2026
- PUBLISHER214
- INTERMEDIARY1
- BOTH6
Cross-check of lines naming vrtcal.com
- Verified 722
- Seller ID not found 71
- DIRECT but intermediary 0
- RESELLER but publisher 716
- Seller type BOTH 14
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming vrtcal.com is looked up in its sellers.json. What each status means
Common errors with vrtcal.com lines
-
RESELLER but publisher
716 lines
If the account is yours, declare it DIRECT. If a partner holds it, ask vrtcal.com why the account is listed as PUBLISHER.
-
Seller ID not found
71 lines
Ask vrtcal.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
-
Seller type BOTH
14 lines
The account is listed as BOTH, so sellers.json alone cannot tell a buyer which relationship applies. Nothing to fix on your side; buyers usually look at the seller's domain.
Apps that declare vrtcal.com
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | RESELLER | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT | Live | |
| Android | RESELLER | Live |
Questions about vrtcal.com
How do I add vrtcal.com to app-ads.txt?
Add one line for each account vrtcal.com gives you: "vrtcal.com, YOUR_ACCOUNT_ID, DIRECT, c6daee9168853e2d". Use DIRECT when you hold the account yourself and RESELLER when a partner holds it and sells your inventory through vrtcal.com. The account ID must be the seller_id vrtcal.com lists for you in its sellers.json; vrtcal.com will give it to you. Put the file at the root of the domain named as your developer website in the App Store and Google Play listings.
Does vrtcal.com publish a sellers.json?
Yes. Its file at https://vrtcal.com/sellers.json listed 221 sellers when we last read it on 9 October 2026: 214 publishers, 1 intermediaries and 6 listed as both; 0% are confidential.
How many apps declare vrtcal.com in app-ads.txt?
18,135 apps in Stoqlab's data (delisted apps included) declare vrtcal.com: 10,253 with at least one DIRECT line and 9,204 with at least one RESELLER line, across 1,408 app-ads.txt files. Counts are recomputed daily.
What is the certification authority ID for vrtcal.com?
100% of the app-ads.txt lines naming vrtcal.com carry "c6daee9168853e2d" in the fourth field. The field is optional; the IAB Tech Lab ads.txt 1.1 specification says identifiers in sellers.json supersede it, so a missing or different value does not make a line invalid.
Why do vrtcal.com lines fail verification?
Of 1,523 lines naming vrtcal.com, 787 contradict its sellers.json. The most common case is "RESELLER but publisher" (716 lines): If the account is yours, declare it DIRECT. If a partner holds it, ask vrtcal.com why the account is listed as PUBLISHER.
What is the difference between DIRECT and RESELLER?
DIRECT means the publisher owns the account; RESELLER means an intermediary sells the inventory on the publisher's behalf. DIRECT lines should match a PUBLISHER entry in the network's sellers.json, RESELLER lines an INTERMEDIARY entry.
Sources: the public app-ads.txt files of tracked apps and the sellers.json of vrtcal.com. Something wrong? Tell us.