Ad system
trafficsteer.com
Most of the 5,813 apps that declare trafficsteer.com reach it through a reseller: 99% have a RESELLER line, 1.3% a DIRECT one (276 files, 241 of them through lemmamedia.com's account). Of 286 lines checked against its sellers.json (89 sellers), 0.3% match, 11% name an unlisted account and 0.3% declare the wrong seller type. 90% of its sellers are confidential, so buyers cannot see who they are.
- Apps declaring it
- 5,813
- Sellers in sellers.json
- 89
- Lines verified
- 0.3%
- Lines with errors
- 34
- Avg. supply path score
- 48.1 / 100
77 DIRECT · 5,738 RESELLER
90% confidential
1 of 298 checked lines
298 lines in total
5,894 apps scored
App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add trafficsteer.com to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
trafficsteer.com, YOUR_ACCOUNT_ID, DIRECT
trafficsteer.com, YOUR_ACCOUNT_ID, RESELLER
- Field 1:
trafficsteer.com, the domain trafficsteer.com uses in app-ads.txt. - Field 2: your account ID with trafficsteer.com. It must equal the
seller_idin trafficsteer.com's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional): a certification authority ID. Most lines naming trafficsteer.com carry none, or different ones, so we do not suggest one.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 89
- Confidential
- 80 (90%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 13, 2026
- PUBLISHER0
- INTERMEDIARY86
- BOTH3
Cross-check of lines naming trafficsteer.com
- Verified 1
- Seller ID not found 33
- DIRECT but intermediary 1
- RESELLER but publisher 0
- Seller type BOTH 249
- Confidential seller 14
- No sellers.json 0
- Unchecked 0
Every line naming trafficsteer.com is looked up in its sellers.json. What each status means
Common errors with trafficsteer.com lines
-
Seller type BOTH
249 lines
The account is listed as BOTH, so sellers.json alone cannot tell a buyer which relationship applies. Nothing to fix on your side; buyers usually look at the seller's domain.
-
Seller ID not found
33 lines
Ask trafficsteer.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
-
Confidential seller
14 lines
The seller is confidential in sellers.json: its name and domain are hidden, so buyers cannot confirm who it is.
-
DIRECT but intermediary
1 line
If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask trafficsteer.com to list it as PUBLISHER.
Intermediaries most declared as RESELLER
Accounts on trafficsteer.com that its sellers.json lists as INTERMEDIARY or BOTH, by the number of app-ads.txt files declaring them. Confidential sellers are left out.
| Seller domain | Type | Files |
|---|---|---|
| lemmamedia.com | BOTH | 241 |
| indianexpress.com | INTERMEDIARY | 1 |
Apps that declare trafficsteer.com
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live |
Questions about trafficsteer.com
Does trafficsteer.com publish a sellers.json?
Yes. Its file at https://trafficsteer.com/sellers.json listed 89 sellers when we last read it on 13 October 2026: 0 publishers, 86 intermediaries and 3 listed as both; 90% are confidential.
How many apps declare trafficsteer.com in app-ads.txt?
5,813 apps in Stoqlab's data (delisted apps included) declare trafficsteer.com: 77 with at least one DIRECT line and 5,738 with at least one RESELLER line, across 276 app-ads.txt files, as of 13 October 2026 (recounted daily).
Why do trafficsteer.com lines fail verification?
Of 298 lines naming trafficsteer.com, 34 contradict its sellers.json. The most common case is "Seller ID not found", on 33 lines. Ask trafficsteer.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt
Sources: the public app-ads.txt files of tracked apps and the sellers.json of trafficsteer.com. Something wrong? Tell us.