Ad system

r2b2.io

All 180 apps that declare r2b2.io hold a DIRECT account with it (69 app-ads.txt files). Of 119 lines checked against its sellers.json (540 sellers), 90% match, 4.2% name an unlisted account and 0.8% declare the wrong seller type.

Apps declaring it
180

180 DIRECT · 0 RESELLER

Sellers in sellers.json
540

0% confidential

Lines verified
90%

110 of 122 checked lines

Lines with errors
6

122 lines in total

Avg. supply path score
49.2 / 100

195 apps scored

App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).

How to add r2b2.io to app-ads.txt

One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.

r2b2.io, YOUR_ACCOUNT_ID, DIRECT
r2b2.io, YOUR_ACCOUNT_ID, RESELLER
  • Field 1: r2b2.io, the domain r2b2.io uses in app-ads.txt.
  • Field 2: your account ID with r2b2.io. It must equal the seller_id in r2b2.io's sellers.json.
  • Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
  • Field 4 (optional): a certification authority ID. Most lines naming r2b2.io carry none, or different ones, so we do not suggest one.

sellers.json at a glance

Status
Published
Sellers listed
540
Confidential
0 (0%)
Passthrough
0
Removed, last 30 days
0
Last read
Oct 13, 2026
  • PUBLISHER534
  • INTERMEDIARY1
  • BOTH5

Cross-check of lines naming r2b2.io

  • Verified 110
  • Seller ID not found 5
  • DIRECT but intermediary 1
  • RESELLER but publisher 0
  • Seller type BOTH 6
  • Confidential seller 0
  • No sellers.json 0
  • Unchecked 0

Every line naming r2b2.io is looked up in its sellers.json. What each status means

Common errors with r2b2.io lines

  • Seller type BOTH 6 lines

    The account is listed as BOTH, so sellers.json alone cannot tell a buyer which relationship applies. Nothing to fix on your side; buyers usually look at the seller's domain.

  • Seller ID not found 5 lines

    Ask r2b2.io for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.

  • DIRECT but intermediary 1 line

    If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask r2b2.io to list it as PUBLISHER.

Common app-ads.txt errors and how to fix them

Apps that declare r2b2.io

AppStoreRelationshipStatus
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live
iOS DIRECT Live

Questions about r2b2.io

Does r2b2.io publish a sellers.json?

Yes. Its file at https://r2b2.io/sellers.json listed 540 sellers when we last read it on 13 October 2026: 534 publishers, 1 intermediaries and 5 listed as both; 0% are confidential.

How many apps declare r2b2.io in app-ads.txt?

180 apps in Stoqlab's data (delisted apps included) declare r2b2.io: 180 with at least one DIRECT line and 0 with at least one RESELLER line, across 69 app-ads.txt files, as of 13 October 2026 (recounted daily).

Why do r2b2.io lines fail verification?

Of 122 lines naming r2b2.io, 6 contradict its sellers.json. The most common case is "Seller ID not found", on 5 lines. Ask r2b2.io for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.

Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt

Sources: the public app-ads.txt files of tracked apps and the sellers.json of r2b2.io. Something wrong? Tell us.