SSP

MobileFuse

mobilefuse.com

MobileFuse is a mobile-focused sell-side platform.

Most of the 70,605 apps that declare mobilefuse.com reach it through a reseller: 96% have a RESELLER line, 21% a DIRECT one. 56% of the 13,224 lines checked name an account its sellers.json (284 sellers) does not list. 82% of the lines carry the certification ID 71e88b065d69c021.

Apps declaring it
70,605

15,136 DIRECT · 67,670 RESELLER

Sellers in sellers.json
284

0% confidential

Lines verified
8.7%

1,197 of 13,829 checked lines

Lines with errors
12,632

13,829 lines in total

Avg. supply path score
48.6 / 100

73,287 apps scored

App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).

How to add MobileFuse to app-ads.txt

One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.

mobilefuse.com, YOUR_ACCOUNT_ID, DIRECT, 71e88b065d69c021
mobilefuse.com, YOUR_ACCOUNT_ID, RESELLER, 71e88b065d69c021
  • Field 1: mobilefuse.com, the domain MobileFuse uses in app-ads.txt.
  • Field 2: your account ID with MobileFuse. It must equal the seller_id in MobileFuse's sellers.json.
  • Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
  • Field 4 (optional): 71e88b065d69c021, the certification authority ID on 82% of the lines naming mobilefuse.com.

sellers.json at a glance

Status
Published
Sellers listed
284
Confidential
0 (0%)
Passthrough
0
Removed, last 30 days
0
Last read
Oct 13, 2026
  • PUBLISHER278
  • INTERMEDIARY6
  • BOTH0

Cross-check of lines naming mobilefuse.com

  • Verified 1,197
  • Seller ID not found 7,760
  • DIRECT but intermediary 6
  • RESELLER but publisher 4,866
  • Seller type BOTH 0
  • Confidential seller 0
  • No sellers.json 0
  • Unchecked 0

Every line naming mobilefuse.com is looked up in its sellers.json. What each status means

Common errors with mobilefuse.com lines

  • Seller ID not found 7,760 lines

    Ask MobileFuse for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.

  • RESELLER but publisher 4,866 lines

    If the account is yours, declare it DIRECT. If a partner holds it, ask MobileFuse why the account is listed as PUBLISHER.

  • DIRECT but intermediary 6 lines

    If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask MobileFuse to list it as PUBLISHER.

Common app-ads.txt errors and how to fix them

Apps that declare mobilefuse.com

AppStoreRelationshipStatus
Android DIRECT + RESELLER Live
Android DIRECT + RESELLER Live
Android DIRECT + RESELLER Live
Android RESELLER Live
Android DIRECT + RESELLER Live
Android DIRECT + RESELLER Live
Android RESELLER Live
Android DIRECT Live
Android RESELLER Live
Android DIRECT + RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android DIRECT + RESELLER Live
Android RESELLER Live
Android DIRECT + RESELLER Live
Android RESELLER Live
Android DIRECT Live
iOS RESELLER Live
Android DIRECT Live

Questions about MobileFuse

Does MobileFuse publish a sellers.json?

Yes. Its file at https://mobilefuse.com/sellers.json listed 284 sellers when we last read it on 13 October 2026: 278 publishers, 6 intermediaries and 0 listed as both; 0% are confidential.

How many apps declare MobileFuse in app-ads.txt?

70,605 apps in Stoqlab's data (delisted apps included) declare mobilefuse.com: 15,136 with at least one DIRECT line and 67,670 with at least one RESELLER line, across 8,271 app-ads.txt files, as of 13 October 2026 (recounted daily).

What is the certification authority ID for MobileFuse?

82% of the app-ads.txt lines naming mobilefuse.com carry "71e88b065d69c021" in the fourth field. The field is optional; the IAB Tech Lab ads.txt 1.1 specification says identifiers in sellers.json supersede it, so a missing or different value does not make a line invalid.

Why do mobilefuse.com lines fail verification?

Of 13,829 lines naming mobilefuse.com, 12,632 contradict its sellers.json. The most common case is "Seller ID not found", on 7,760 lines. Ask MobileFuse for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.

Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt

Sources: the public app-ads.txt files of tracked apps and the sellers.json of mobilefuse.com. Something wrong? Tell us.