Ad system

lightad.com

Most of the 5,247 apps that declare lightad.com reach it through a reseller: 79% have a RESELLER line, 39% a DIRECT one. Of 271 lines checked against its sellers.json (32 sellers), 49% match, 0.4% name an unlisted account and 51% declare the wrong seller type. 84% of the lines carry the certification ID 7a07b764e0bdb717.

Apps declaring it
5,247

2,019 DIRECT · 4,137 RESELLER

Sellers in sellers.json
32

0% confidential

Lines verified
50%

136 of 274 checked lines

Lines with errors
138

274 lines in total

Avg. supply path score
48.0 / 100

5,310 apps scored

App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).

How to add lightad.com to app-ads.txt

One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.

lightad.com, YOUR_ACCOUNT_ID, DIRECT, 7a07b764e0bdb717
lightad.com, YOUR_ACCOUNT_ID, RESELLER, 7a07b764e0bdb717
  • Field 1: lightad.com, the domain lightad.com uses in app-ads.txt.
  • Field 2: your account ID with lightad.com. It must equal the seller_id in lightad.com's sellers.json.
  • Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
  • Field 4 (optional): 7a07b764e0bdb717, the certification authority ID on 84% of the lines naming lightad.com.

sellers.json at a glance

Status
Published
Sellers listed
32
Confidential
0 (0%)
Passthrough
0
Removed, last 30 days
0
Last read
Oct 13, 2026
  • PUBLISHER28
  • INTERMEDIARY4
  • BOTH0

Cross-check of lines naming lightad.com

  • Verified 136
  • Seller ID not found 1
  • DIRECT but intermediary 4
  • RESELLER but publisher 133
  • Seller type BOTH 0
  • Confidential seller 0
  • No sellers.json 0
  • Unchecked 0

Every line naming lightad.com is looked up in its sellers.json. What each status means

Common errors with lightad.com lines

  • RESELLER but publisher 133 lines

    If the account is yours, declare it DIRECT. If a partner holds it, ask lightad.com why the account is listed as PUBLISHER.

  • DIRECT but intermediary 4 lines

    If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask lightad.com to list it as PUBLISHER.

  • Seller ID not found 1 line

    Ask lightad.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.

Common app-ads.txt errors and how to fix them

Apps that declare lightad.com

AppStoreRelationshipStatus
iOS RESELLER Live
Android DIRECT Live
iOS RESELLER Live
Android RESELLER Live
iOS DIRECT + RESELLER Live
iOS RESELLER Live
Android DIRECT Live
iOS DIRECT + RESELLER Live
Android RESELLER Live
iOS DIRECT + RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android RESELLER Live
iOS DIRECT + RESELLER Live
iOS RESELLER Live
Android RESELLER Live
Android DIRECT + RESELLER Live
iOS DIRECT + RESELLER Live
iOS RESELLER Live
iOS RESELLER Live

Questions about lightad.com

Does lightad.com publish a sellers.json?

Yes. Its file at https://lightad.com/sellers.json listed 32 sellers when we last read it on 13 October 2026: 28 publishers, 4 intermediaries and 0 listed as both; 0% are confidential.

How many apps declare lightad.com in app-ads.txt?

5,247 apps in Stoqlab's data (delisted apps included) declare lightad.com: 2,019 with at least one DIRECT line and 4,137 with at least one RESELLER line, across 222 app-ads.txt files, as of 13 October 2026 (recounted daily).

What is the certification authority ID for lightad.com?

84% of the app-ads.txt lines naming lightad.com carry "7a07b764e0bdb717" in the fourth field. The field is optional; the IAB Tech Lab ads.txt 1.1 specification says identifiers in sellers.json supersede it, so a missing or different value does not make a line invalid.

Why do lightad.com lines fail verification?

Of 274 lines naming lightad.com, 138 contradict its sellers.json. The most common case is "RESELLER but publisher", on 133 lines. If the account is yours, declare it DIRECT. If a partner holds it, ask lightad.com why the account is listed as PUBLISHER.

Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt

Sources: the public app-ads.txt files of tracked apps and the sellers.json of lightad.com. Something wrong? Tell us.