Ad system
instal.com
Most of the 72,262 apps that declare instal.com reach it through a reseller: 99% have a RESELLER line, 6.6% a DIRECT one. Of 10,739 lines checked against its sellers.json (266 sellers), 3.7% match, 0% name an unlisted account and 96% declare the wrong seller type. 53% of its sellers are confidential, so buyers cannot see who they are.
- Apps declaring it
- 72,262
- Sellers in sellers.json
- 266
- Lines verified
- 3.7%
- Lines with errors
- 10,336
- Avg. supply path score
- 48.9 / 100
4,752 DIRECT · 71,790 RESELLER
53% confidential
401 of 10,739 checked lines
10,739 lines in total
71,125 apps scored
App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add instal.com to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
instal.com, YOUR_ACCOUNT_ID, DIRECT
instal.com, YOUR_ACCOUNT_ID, RESELLER
- Field 1:
instal.com, the domain instal.com uses in app-ads.txt. - Field 2: your account ID with instal.com. It must equal the
seller_idin instal.com's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional): a certification authority ID. Most lines naming instal.com carry none, or different ones, so we do not suggest one.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 266
- Confidential
- 140 (53%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 13, 2026
- PUBLISHER265
- INTERMEDIARY0
- BOTH1
Cross-check of lines naming instal.com
- Verified 401
- Seller ID not found 1
- DIRECT but intermediary 0
- RESELLER but publisher 10,335
- Seller type BOTH 2
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming instal.com is looked up in its sellers.json. What each status means
Common errors with instal.com lines
-
RESELLER but publisher
10,335 lines
If the account is yours, declare it DIRECT. If a partner holds it, ask instal.com why the account is listed as PUBLISHER.
-
Seller type BOTH
2 lines
The account is listed as BOTH, so sellers.json alone cannot tell a buyer which relationship applies. Nothing to fix on your side; buyers usually look at the seller's domain.
-
Seller ID not found
1 line
Ask instal.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
Apps that declare instal.com
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live |
Questions about instal.com
Does instal.com publish a sellers.json?
Yes. Its file at https://love-aggregator.fadb.xyz/sellers/instal.com/sellers.json listed 266 sellers when we last read it on 13 October 2026: 265 publishers, 0 intermediaries and 1 listed as both; 53% are confidential.
How many apps declare instal.com in app-ads.txt?
72,262 apps in Stoqlab's data (delisted apps included) declare instal.com: 4,752 with at least one DIRECT line and 71,790 with at least one RESELLER line, across 8,468 app-ads.txt files, as of 14 October 2026 (recounted daily).
Why do instal.com lines fail verification?
Of 10,739 lines naming instal.com, 10,336 contradict its sellers.json. The most common case is "RESELLER but publisher", on 10,335 lines. If the account is yours, declare it DIRECT. If a partner holds it, ask instal.com why the account is listed as PUBLISHER.
Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt
Sources: the public app-ads.txt files of tracked apps and the sellers.json of instal.com. Something wrong? Tell us.