Exchange
PulsePoint
contextweb.com
contextweb.com is the domain of PulsePoint's exchange; PulsePoint was formerly ContextWeb.
Most of the 190,388 apps that declare contextweb.com reach it through a reseller: 100% have a RESELLER line, 9.3% a DIRECT one (30,210 files, 15,228 of them through risecodes.com's account). Its sellers.json lists 40 sellers but leaves out 650 accounts that app-ads.txt files name, so we do not grade the lines against it. 98% of the lines carry the certification ID 89ff185a4c4e857c.
- Apps declaring it
- 190,388
- Sellers in sellers.json
- 40
- Lines verified
- —
- Lines with errors
- 552,858
- Avg. supply path score
- 51.6 / 100
17,783 DIRECT · 190,285 RESELLER
0% confidential
sellers.json incomplete
674,117 lines in total
189,285 apps scored
contextweb.com's sellers.json looks incomplete: it lists 40 sellers, while app-ads.txt files name 650 other contextweb.com accounts it does not list. A line it does not list may be a seller the network never published rather than a stale line, so we show no verified or not-listed share for it.
App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add PulsePoint to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
contextweb.com, YOUR_ACCOUNT_ID, DIRECT, 89ff185a4c4e857c
contextweb.com, YOUR_ACCOUNT_ID, RESELLER, 89ff185a4c4e857c- Field 1:
contextweb.com, the domain PulsePoint uses in app-ads.txt. - Field 2: your account ID with PulsePoint. It must equal the
seller_idin PulsePoint's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional):
89ff185a4c4e857c, the certification authority ID on 98% of the lines naming contextweb.com.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 40
- Confidential
- 0 (0%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 13, 2026
- PUBLISHER13
- INTERMEDIARY26
- BOTH1
Cross-check of lines naming contextweb.com
- Verified 121,253
- Seller ID not found 552,374
- DIRECT but intermediary 484
- RESELLER but publisher 0
- Seller type BOTH 6
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming contextweb.com is looked up in its sellers.json. What each status means
Common errors with contextweb.com lines
-
Seller ID not found
552,374 lines
Ask PulsePoint for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
-
DIRECT but intermediary
484 lines
If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask PulsePoint to list it as PUBLISHER.
-
Seller type BOTH
6 lines
The account is listed as BOTH, so sellers.json alone cannot tell a buyer which relationship applies. Nothing to fix on your side; buyers usually look at the seller's domain.
Intermediaries most declared as RESELLER
Accounts on contextweb.com that its sellers.json lists as INTERMEDIARY or BOTH, by the number of app-ads.txt files declaring them. Confidential sellers are left out.
| Seller domain | Type | Files |
|---|---|---|
| risecodes.com | INTERMEDIARY | 15,228 |
| smaato.com | INTERMEDIARY | 14,836 |
| videoheroes.tv | INTERMEDIARY | 13,390 |
| algorix.co | INTERMEDIARY | 12,601 |
| thebrave.io | INTERMEDIARY | 12,300 |
| iqzone.com | INTERMEDIARY | 10,601 |
Apps that declare contextweb.com
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live |
Questions about PulsePoint
Does PulsePoint publish a sellers.json?
Yes. Its file at https://projects.contextweb.com/sellersjson/sellers.json listed 40 sellers when we last read it on 13 October 2026: 13 publishers, 26 intermediaries and 1 listed as both; 0% are confidential.
How many apps declare PulsePoint in app-ads.txt?
190,388 apps in Stoqlab's data (delisted apps included) declare contextweb.com: 17,783 with at least one DIRECT line and 190,285 with at least one RESELLER line, across 30,210 app-ads.txt files, as of 13 October 2026 (recounted daily).
What is the certification authority ID for PulsePoint?
98% of the app-ads.txt lines naming contextweb.com carry "89ff185a4c4e857c" in the fourth field. The field is optional; the IAB Tech Lab ads.txt 1.1 specification says identifiers in sellers.json supersede it, so a missing or different value does not make a line invalid.
Why do contextweb.com lines fail verification?
Of 674,117 lines naming contextweb.com, 552,858 contradict its sellers.json. The most common case is "Seller ID not found", on 552,374 lines. Ask PulsePoint for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt
Sources: the public app-ads.txt files of tracked apps and the sellers.json of contextweb.com. Something wrong? Tell us.