Ad system

bigo.sg

Most of the 137,290 apps that declare bigo.sg reach it through a reseller: 98% have a RESELLER line, 41% a DIRECT one (19,578 files, 3,181 of them through unity.com's account). 61% of the 159,260 lines checked name an account its sellers.json (25,723 sellers) does not list. 14 sellers left its sellers.json in the last 30 days.

Apps declaring it
137,290

56,529 DIRECT · 134,717 RESELLER

Sellers in sellers.json
25,723

0% confidential

Lines verified
31%

51,197 of 162,820 checked lines

Lines with errors
111,623

162,820 lines in total

Avg. supply path score
50.4 / 100

134,962 apps scored

App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).

How to add bigo.sg to app-ads.txt

One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.

bigo.sg, YOUR_ACCOUNT_ID, DIRECT
bigo.sg, YOUR_ACCOUNT_ID, RESELLER
  • Field 1: bigo.sg, the domain bigo.sg uses in app-ads.txt.
  • Field 2: your account ID with bigo.sg. It must equal the seller_id in bigo.sg's sellers.json.
  • Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
  • Field 4 (optional): a certification authority ID. Most lines naming bigo.sg carry none, or different ones, so we do not suggest one.

sellers.json at a glance

Status
Published
Sellers listed
25,723
Confidential
0 (0%)
Passthrough
0
Removed, last 30 days
14
Last read
Oct 13, 2026
  • PUBLISHER25,681
  • INTERMEDIARY42
  • BOTH0

Cross-check of lines naming bigo.sg

  • Verified 51,197
  • Seller ID not found 98,229
  • DIRECT but intermediary 0
  • RESELLER but publisher 13,394
  • Seller type BOTH 0
  • Confidential seller 0
  • No sellers.json 0
  • Unchecked 0

Every line naming bigo.sg is looked up in its sellers.json. What each status means

Common errors with bigo.sg lines

  • Seller ID not found 98,229 lines

    Ask bigo.sg for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.

  • RESELLER but publisher 13,394 lines

    If the account is yours, declare it DIRECT. If a partner holds it, ask bigo.sg why the account is listed as PUBLISHER.

Common app-ads.txt errors and how to fix them

Intermediaries most declared as RESELLER

Accounts on bigo.sg that its sellers.json lists as INTERMEDIARY or BOTH, by the number of app-ads.txt files declaring them. Confidential sellers are left out.

Seller domainTypeFiles
unity.com INTERMEDIARY 3,181
thunder-monetize.com INTERMEDIARY 2,506
vungle.com INTERMEDIARY 2,431
mintegral.com INTERMEDIARY 1,340
ironsrc.com INTERMEDIARY 1,197
inmobi.com INTERMEDIARY 1,178
digitalturbine.com INTERMEDIARY 470

Apps that declare bigo.sg

AppStoreRelationshipStatus
Android DIRECT + RESELLER Live
Android DIRECT + RESELLER Live
Android DIRECT + RESELLER Live
iOS RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android DIRECT + RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android DIRECT + RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android RESELLER Live
Android DIRECT Live
Android DIRECT + RESELLER Live
Android RESELLER Live
Android DIRECT + RESELLER Live

Questions about bigo.sg

Does bigo.sg publish a sellers.json?

Yes. Its file at https://bigo.sg/sellers.json listed 25,723 sellers when we last read it on 13 October 2026: 25,681 publishers, 42 intermediaries and 0 listed as both; 0% are confidential.

How many apps declare bigo.sg in app-ads.txt?

137,290 apps in Stoqlab's data (delisted apps included) declare bigo.sg: 56,529 with at least one DIRECT line and 134,717 with at least one RESELLER line, across 19,578 app-ads.txt files, as of 14 October 2026 (recounted daily).

Why do bigo.sg lines fail verification?

Of 162,820 lines naming bigo.sg, 111,623 contradict its sellers.json. The most common case is "Seller ID not found", on 98,229 lines. Ask bigo.sg for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.

Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt

Sources: the public app-ads.txt files of tracked apps and the sellers.json of bigo.sg. Something wrong? Tell us.