Ad system
amazon.com
Most of the 252 apps that declare amazon.com reach it through a reseller: 98% have a RESELLER line, 1.6% a DIRECT one (99 files, 7 of them through target-video.com's account). 89% of the 101 lines checked name an account its sellers.json (2,952 sellers) does not list.
- Apps declaring it
- 252
- Sellers in sellers.json
- 2,952
- Lines verified
- 1%
- Lines with errors
- 92
- Avg. supply path score
- 45.3 / 100
4 DIRECT · 248 RESELLER
0% confidential
1 of 103 checked lines
103 lines in total
256 apps scored
App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add amazon.com to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
amazon.com, YOUR_ACCOUNT_ID, DIRECT
amazon.com, YOUR_ACCOUNT_ID, RESELLER
- Field 1:
amazon.com, the domain amazon.com uses in app-ads.txt. - Field 2: your account ID with amazon.com. It must equal the
seller_idin amazon.com's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional): a certification authority ID. Most lines naming amazon.com carry none, or different ones, so we do not suggest one.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 2,952
- Confidential
- 0 (0%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 13, 2026
- PUBLISHER2,551
- INTERMEDIARY248
- BOTH153
Cross-check of lines naming amazon.com
- Verified 1
- Seller ID not found 92
- DIRECT but intermediary 0
- RESELLER but publisher 0
- Seller type BOTH 10
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming amazon.com is looked up in its sellers.json. What each status means
Common errors with amazon.com lines
-
Seller ID not found
92 lines
Ask amazon.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
-
Seller type BOTH
10 lines
The account is listed as BOTH, so sellers.json alone cannot tell a buyer which relationship applies. Nothing to fix on your side; buyers usually look at the seller's domain.
Intermediaries most declared as RESELLER
Accounts on amazon.com that its sellers.json lists as INTERMEDIARY or BOTH, by the number of app-ads.txt files declaring them. Confidential sellers are left out.
| Seller domain | Type | Files |
|---|---|---|
| target-video.com | BOTH | 7 |
| theplacetobid.fr | BOTH | 3 |
| vi.ai | INTERMEDIARY | 1 |
Apps that declare amazon.com
| App | Store | Relationship | Status |
|---|---|---|---|
| iOS | DIRECT | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live | |
| iOS | RESELLER | Live |
Questions about amazon.com
Does amazon.com publish a sellers.json?
Yes. Its file at https://aps.amazon.com/sellers.json listed 2,952 sellers when we last read it on 13 October 2026: 2,551 publishers, 248 intermediaries and 153 listed as both; 0% are confidential.
How many apps declare amazon.com in app-ads.txt?
252 apps in Stoqlab's data (delisted apps included) declare amazon.com: 4 with at least one DIRECT line and 248 with at least one RESELLER line, across 99 app-ads.txt files, as of 13 October 2026 (recounted daily).
Why do amazon.com lines fail verification?
Of 103 lines naming amazon.com, 92 contradict its sellers.json. The most common case is "Seller ID not found", on 92 lines. Ask amazon.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt
Sources: the public app-ads.txt files of tracked apps and the sellers.json of amazon.com. Something wrong? Tell us.