Ad system
adwmg.com
Most of the 88,221 apps that declare adwmg.com reach it through a reseller: 98% have a RESELLER line, 28% a DIRECT one (11,716 files, 4,237 of them through BidMachine's account). Of 33,831 lines checked against its sellers.json (1,472 sellers), 78% match, 10% name an unlisted account and 12% declare the wrong seller type. 85% of the lines carry the certification ID c9688a22012618e7.
- Apps declaring it
- 88,221
- Sellers in sellers.json
- 1,472
- Lines verified
- 78%
- Lines with errors
- 7,868
- Avg. supply path score
- 50.4 / 100
25,050 DIRECT · 86,479 RESELLER
0% confidential
27,660 of 35,619 checked lines
35,619 lines in total
92,215 apps scored
App counts, the sellers.json breakdown and the directory ranking are as of , recomputed daily (the same numbers as the directory). Line counts are recounted every 10 minutes. sellers.json last read 13 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add adwmg.com to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
adwmg.com, YOUR_ACCOUNT_ID, DIRECT, c9688a22012618e7
adwmg.com, YOUR_ACCOUNT_ID, RESELLER, c9688a22012618e7- Field 1:
adwmg.com, the domain adwmg.com uses in app-ads.txt. - Field 2: your account ID with adwmg.com. It must equal the
seller_idin adwmg.com's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional):
c9688a22012618e7, the certification authority ID on 85% of the lines naming adwmg.com.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 1,472
- Confidential
- 0 (0%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 13, 2026
- PUBLISHER1,220
- INTERMEDIARY244
- BOTH8
Cross-check of lines naming adwmg.com
- Verified 27,660
- Seller ID not found 3,609
- DIRECT but intermediary 2,609
- RESELLER but publisher 1,650
- Seller type BOTH 91
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming adwmg.com is looked up in its sellers.json. What each status means
Common errors with adwmg.com lines
-
Seller ID not found
3,609 lines
Ask adwmg.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
-
DIRECT but intermediary
2,609 lines
If a partner holds this account and resells your inventory, the line should say RESELLER. If the account is yours, ask adwmg.com to list it as PUBLISHER.
-
RESELLER but publisher
1,650 lines
If the account is yours, declare it DIRECT. If a partner holds it, ask adwmg.com why the account is listed as PUBLISHER.
-
Seller type BOTH
91 lines
The account is listed as BOTH, so sellers.json alone cannot tell a buyer which relationship applies. Nothing to fix on your side; buyers usually look at the seller's domain.
Intermediaries most declared as RESELLER
Accounts on adwmg.com that its sellers.json lists as INTERMEDIARY or BOTH, by the number of app-ads.txt files declaring them. Confidential sellers are left out.
| Seller domain | Type | Files |
|---|---|---|
| bidmachine.io | INTERMEDIARY | 4,237 |
| app-stock.com | INTERMEDIARY | 3,656 |
| start.io | INTERMEDIARY | 3,446 |
| loopme.com | INTERMEDIARY | 2,328 |
| vungle.com | INTERMEDIARY | 2,287 |
| unity.com | INTERMEDIARY | 1,609 |
| smaato.com | INTERMEDIARY | 1,410 |
| edge226.com | INTERMEDIARY | 1,310 |
Apps that declare adwmg.com
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| iOS | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT + RESELLER | Live |
Questions about adwmg.com
Does adwmg.com publish a sellers.json?
Yes. Its file at https://adwmg.com/sellers.json listed 1,472 sellers when we last read it on 13 October 2026: 1,220 publishers, 244 intermediaries and 8 listed as both; 0% are confidential.
How many apps declare adwmg.com in app-ads.txt?
88,221 apps in Stoqlab's data (delisted apps included) declare adwmg.com: 25,050 with at least one DIRECT line and 86,479 with at least one RESELLER line, across 11,716 app-ads.txt files, as of 13 October 2026 (recounted daily).
What is the certification authority ID for adwmg.com?
85% of the app-ads.txt lines naming adwmg.com carry "c9688a22012618e7" in the fourth field. The field is optional; the IAB Tech Lab ads.txt 1.1 specification says identifiers in sellers.json supersede it, so a missing or different value does not make a line invalid.
Why do adwmg.com lines fail verification?
Of 35,619 lines naming adwmg.com, 7,868 contradict its sellers.json. The most common case is "Seller ID not found", on 3,609 lines. Ask adwmg.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
Not sure whether your line should say DIRECT or RESELLER? DIRECT vs RESELLER in app-ads.txt
Sources: the public app-ads.txt files of tracked apps and the sellers.json of adwmg.com. Something wrong? Tell us.