LX News
by NBCUniversal Media, LLC · 1521480732
The app-ads.txt behind LX News (nbc.com) declares 91 DIRECT lines and 32 RESELLER lines naming 34 ad systems. 70 of 107 lines checked against sellers.json match; 15 name a seller ID the network does not list, 11 declare the wrong seller type. The file last changed on 4 October 2026; the same file covers 16 apps of this developer.
LX News shares its app-ads.txt (nbc.com) with Universal Orlando Resort (App Store), whose page carries the full analysis of the file.
Store data
- Rating
- —
- Installs
- —
- Category
- News
- Contains ads
- —
Not published by Apple
app-ads.txt
- Domain
- nbc.com
- Status
- Found (200)
- Lines
- 123
- DIRECT / RESELLER
- 91 / 32
- OWNERDOMAIN
- nbc.com
- Parse errors
- 2
- Last fetched
- Oct 11, 2026
- Last changed
- Oct 4, 2026
sellers.json cross-check
123 lines checked
Verified
70
Errors
26
Warnings
13
- Seller ID not found 15
- DIRECT but intermediary 2
- RESELLER but publisher 9
- Seller type BOTH 11
- No sellers.json 2
- Unchecked 14
Declared supply tree
91 direct accounts across 33 direct sellers · 0 resellers buying from them · 32 not matched
| Direct seller | Accounts | Resold by | Issues |
|---|---|---|---|
| freewheel.tv | 12 | — | 6 |
| telaria.com | 10 | — | 0 |
| tremorhub.com | 10 | — | 0 |
| indexexchange.com | 7 | — | 0 |
| openx.com | 5 | — | 0 |
| pubmatic.com | 5 | — | 0 |
| appnexus.com | 3 | — | 0 |
| aps.amazon.com | 3 | — | 1 |
| spotx.tv | 3 | — | 0 |
| video.unrulymedia.com | 3 | — | 0 |
| beachfront.com | 2 | — | 0 |
| google.com | 2 | — | 0 |
| + 21 more direct sellers in the full tree | |||
32 resellers, intermediary not matched to a direct seller of this app (account not found in the ad system's sellers.json: 5; sellers.json lists the account as a publisher, not an intermediary: 9; the intermediary's domain is not a direct seller of this app: 13; not cross-checked yet: 5).
Seller IDs the networks do not list
15 lines of this app-ads.txt name an account ID that the ad system's sellers.json does not contain. Usually a stale line or a typo in the ID. How to fix it
| Line | Ad system | Account ID | Relationship |
|---|---|---|---|
| 6 | freewheel.tv | 453217 | DIRECT |
| 7 | freewheel.tv | 466289 | RESELLER |
| 42 | advertising.com | 151 | RESELLER |
| 59 | rubiconproject.com | 21134 | RESELLER |
| 60 | rubiconproject.com | 17346 | RESELLER |
| 70 | freewheel.tv | 5343065 | RESELLER |
| 85 | smaato.com | 1100047232 | DIRECT |
| 87 | themediagrid.com | OWXYER | DIRECT |
| 99 | freewheel.tv | 1599735 | DIRECT |
| 100 | freewheel.tv | 1599769 | DIRECT |
| 109 | freewheel.tv | 1119041 | DIRECT |
| 110 | freewheel.tv | 1119265 | DIRECT |
| 111 | aps.amazon.com | 3d45668-23d1-4eca-a762-4c4c87f95e23 | DIRECT |
| 115 | advertising.com | 18275 | DIRECT |
| 143 | applovin.com | 900001 | DIRECT |
More apps from NBCUniversal Media, LLC
New to these files? What is app-ads.txt · Network directory · Glossary
Last crawled Fri, Oct 9, 2026 9:14 AM. Data derived from the public store listing, the developer's app-ads.txt and the ad systems' sellers.json files.