Ad system
publift.com
publift.com is the domain an ad system uses in app-ads.txt and ads.txt files. 1,636 apps in our data declare it. Its sellers.json lists 1,737 sellers.
- Apps declaring it
- 1,636
- Sellers in sellers.json
- 1,737
- Lines verified
- 65%
- Lines with errors
- 126
- Avg. supply path score
- 48.0 / 100
1,612 DIRECT · 48 RESELLER
0% confidential
231 of 357 checked lines
357 lines in total
1,599 apps scored
Apps and lines are recounted every 10 minutes. The sellers.json breakdown and the directory ranking are as of , recomputed daily. sellers.json last read 11 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add publift.com to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
publift.com, YOUR_ACCOUNT_ID, DIRECT
publift.com, YOUR_ACCOUNT_ID, RESELLER
- Field 1:
publift.com, the domain publift.com uses in app-ads.txt. - Field 2: your account ID with publift.com. It must equal the
seller_idin publift.com's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional): a certification authority ID. Most lines naming publift.com carry none, or different ones, so we do not suggest one.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 1,737
- Confidential
- 0 (0%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 11, 2026
- PUBLISHER1,737
- INTERMEDIARY0
- BOTH0
Cross-check of lines naming publift.com
- Verified 231
- Seller ID not found 106
- DIRECT but intermediary 0
- RESELLER but publisher 20
- Seller type BOTH 0
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming publift.com is looked up in its sellers.json. What each status means
Common errors with publift.com lines
-
Seller ID not found
106 lines
Ask publift.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
-
RESELLER but publisher
20 lines
If the account is yours, declare it DIRECT. If a partner holds it, ask publift.com why the account is listed as PUBLISHER.
Apps that declare publift.com
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| iOS | DIRECT | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| iOS | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT | Live |
Questions about publift.com
How do I add publift.com to app-ads.txt?
Add one line for each account publift.com gives you: "publift.com, YOUR_ACCOUNT_ID, DIRECT". Use DIRECT when you hold the account yourself and RESELLER when a partner holds it and sells your inventory through publift.com. The account ID must be the seller_id publift.com lists for you in its sellers.json; publift.com will give it to you. Put the file at the root of the domain named as your developer website in the App Store and Google Play listings.
Does publift.com publish a sellers.json?
Yes. Its file at https://www.publift.com/sellers.json listed 1,737 sellers when we last read it on 11 October 2026: 1,737 publishers, 0 intermediaries and 0 listed as both; 0% are confidential.
How many apps declare publift.com in app-ads.txt?
1,636 apps in Stoqlab's data (delisted apps included) declare publift.com: 1,612 with at least one DIRECT line and 48 with at least one RESELLER line, across 249 app-ads.txt files. Counts are recomputed daily.
Why do publift.com lines fail verification?
Of 357 lines naming publift.com, 126 contradict its sellers.json. The most common case is "Seller ID not found" (106 lines): Ask publift.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
What is the difference between DIRECT and RESELLER?
DIRECT means the publisher owns the account; RESELLER means an intermediary sells the inventory on the publisher's behalf. DIRECT lines should match a PUBLISHER entry in the network's sellers.json, RESELLER lines an INTERMEDIARY entry.
Sources: the public app-ads.txt files of tracked apps and the sellers.json of publift.com. Something wrong? Tell us.