Ad system
mlion.io
mlion.io is the domain an ad system uses in app-ads.txt and ads.txt files. 41,790 apps in our data declare it. Its sellers.json lists 33 sellers.
- Apps declaring it
- 41,790
- Sellers in sellers.json
- 33
- Lines verified
- 91%
- Lines with errors
- 751
- Avg. supply path score
- 50.3 / 100
14,517 DIRECT · 41,790 RESELLER
0% confidential
7,292 of 8,043 checked lines
8,043 lines in total
41,293 apps scored
Apps and lines are recounted every 10 minutes. The sellers.json breakdown and the directory ranking are as of , recomputed daily. sellers.json last read 9 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add mlion.io to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
mlion.io, YOUR_ACCOUNT_ID, DIRECT
mlion.io, YOUR_ACCOUNT_ID, RESELLER
- Field 1:
mlion.io, the domain mlion.io uses in app-ads.txt. - Field 2: your account ID with mlion.io. It must equal the
seller_idin mlion.io's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional): a certification authority ID. Most lines naming mlion.io carry none, or different ones, so we do not suggest one.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 33
- Confidential
- 0 (0%)
- Passthrough
- 0
- Removed, last 30 days
- 0
- Last read
- Oct 9, 2026
- PUBLISHER12
- INTERMEDIARY21
- BOTH0
Cross-check of lines naming mlion.io
- Verified 7,292
- Seller ID not found 26
- DIRECT but intermediary 0
- RESELLER but publisher 725
- Seller type BOTH 0
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming mlion.io is looked up in its sellers.json. What each status means
Common errors with mlion.io lines
-
RESELLER but publisher
725 lines
If the account is yours, declare it DIRECT. If a partner holds it, ask mlion.io why the account is listed as PUBLISHER.
-
Seller ID not found
26 lines
Ask mlion.io for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
Intermediaries most declared as RESELLER
Accounts on mlion.io that its sellers.json lists as INTERMEDIARY or BOTH, by the number of app-ads.txt files declaring them. Confidential sellers are left out.
| Seller domain | Type | Files |
|---|---|---|
| bigo.sg | INTERMEDIARY | 2,566 |
| bidmachine.io | INTERMEDIARY | 1,989 |
| pubnative.net | INTERMEDIARY | 733 |
| smaato.com | INTERMEDIARY | 733 |
| loopme.com | INTERMEDIARY | 27 |
| algorix.co | INTERMEDIARY | 3 |
| chartboost.com | INTERMEDIARY | 3 |
| mintegral.com | INTERMEDIARY | 3 |
Apps that declare mlion.io
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | DIRECT + RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live |
Questions about mlion.io
How do I add mlion.io to app-ads.txt?
Add one line for each account mlion.io gives you: "mlion.io, YOUR_ACCOUNT_ID, DIRECT". Use DIRECT when you hold the account yourself and RESELLER when a partner holds it and sells your inventory through mlion.io. The account ID must be the seller_id mlion.io lists for you in its sellers.json; mlion.io will give it to you. Put the file at the root of the domain named as your developer website in the App Store and Google Play listings.
Does mlion.io publish a sellers.json?
Yes. Its file at https://www.mlion.io/sellers.json listed 33 sellers when we last read it on 9 October 2026: 12 publishers, 21 intermediaries and 0 listed as both; 0% are confidential.
How many apps declare mlion.io in app-ads.txt?
41,790 apps in Stoqlab's data (delisted apps included) declare mlion.io: 14,517 with at least one DIRECT line and 41,790 with at least one RESELLER line, across 4,152 app-ads.txt files. Counts are recomputed daily.
Why do mlion.io lines fail verification?
Of 8,043 lines naming mlion.io, 751 contradict its sellers.json. The most common case is "RESELLER but publisher" (725 lines): If the account is yours, declare it DIRECT. If a partner holds it, ask mlion.io why the account is listed as PUBLISHER.
What is the difference between DIRECT and RESELLER?
DIRECT means the publisher owns the account; RESELLER means an intermediary sells the inventory on the publisher's behalf. DIRECT lines should match a PUBLISHER entry in the network's sellers.json, RESELLER lines an INTERMEDIARY entry.
Sources: the public app-ads.txt files of tracked apps and the sellers.json of mlion.io. Something wrong? Tell us.