Ad system
equativ.com
equativ.com is the domain an ad system uses in app-ads.txt and ads.txt files. 89,461 apps in our data declare it. Its sellers.json lists 2,714 sellers.
- Apps declaring it
- 89,461
- Sellers in sellers.json
- 2,714
- Lines verified
- 97%
- Lines with errors
- 690
- Avg. supply path score
- 51.2 / 100
1 DIRECT · 89,460 RESELLER
0% confidential
23,278 of 23,968 checked lines
23,968 lines in total
88,133 apps scored
Apps and lines are recounted every 10 minutes. The sellers.json breakdown and the directory ranking are as of , recomputed daily. sellers.json last read 9 October 2026. The supply path score sums up how short and clean the declared paths are, 0 to 100 (how it is computed).
How to add equativ.com to app-ads.txt
One line per account, in the app-ads.txt at the root of the domain your App Store and Google Play listings name as the developer website.
equativ.com, YOUR_ACCOUNT_ID, DIRECT, 060d053dcf45cbf3
equativ.com, YOUR_ACCOUNT_ID, RESELLER, 060d053dcf45cbf3- Field 1:
equativ.com, the domain equativ.com uses in app-ads.txt. - Field 2: your account ID with equativ.com. It must equal the
seller_idin equativ.com's sellers.json. - Field 3: DIRECT if you hold the account, RESELLER if a partner holds it and sells your inventory. DIRECT vs RESELLER
- Field 4 (optional):
060d053dcf45cbf3, the certification authority ID on 82% of the lines naming equativ.com.
sellers.json at a glance
- Status
- Published
- Sellers listed
- 2,714
- Confidential
- 0 (0%)
- Passthrough
- 0
- Removed, last 30 days
- 1
- Last read
- Oct 9, 2026
- PUBLISHER1,381
- INTERMEDIARY1,120
- BOTH213
Cross-check of lines naming equativ.com
- Verified 23,278
- Seller ID not found 689
- DIRECT but intermediary 0
- RESELLER but publisher 1
- Seller type BOTH 0
- Confidential seller 0
- No sellers.json 0
- Unchecked 0
Every line naming equativ.com is looked up in its sellers.json. What each status means
Common errors with equativ.com lines
-
Seller ID not found
689 lines
Ask equativ.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
-
RESELLER but publisher
1 line
If the account is yours, declare it DIRECT. If a partner holds it, ask equativ.com why the account is listed as PUBLISHER.
Intermediaries most declared as RESELLER
Accounts on equativ.com that its sellers.json lists as INTERMEDIARY or BOTH, by the number of app-ads.txt files declaring them. Confidential sellers are left out.
| Seller domain | Type | Files |
|---|---|---|
| thunder-monetize.com | INTERMEDIARY | 10,505 |
| shinka.io | INTERMEDIARY | 951 |
| google.com | INTERMEDIARY | 948 |
| glomex.com | INTERMEDIARY | 20 |
| pwr-games.com | INTERMEDIARY | 7 |
Apps that declare equativ.com
| App | Store | Relationship | Status |
|---|---|---|---|
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live | |
| Android | RESELLER | Live |
Questions about equativ.com
How do I add equativ.com to app-ads.txt?
Add one line for each account equativ.com gives you: "equativ.com, YOUR_ACCOUNT_ID, DIRECT, 060d053dcf45cbf3". Use DIRECT when you hold the account yourself and RESELLER when a partner holds it and sells your inventory through equativ.com. The account ID must be the seller_id equativ.com lists for you in its sellers.json; equativ.com will give it to you. Put the file at the root of the domain named as your developer website in the App Store and Google Play listings.
Does equativ.com publish a sellers.json?
Yes. Its file at https://ced-ns.sascdn.com/iab/sellers.json listed 2,714 sellers when we last read it on 9 October 2026: 1,381 publishers, 1,120 intermediaries and 213 listed as both; 0% are confidential.
How many apps declare equativ.com in app-ads.txt?
89,461 apps in Stoqlab's data (delisted apps included) declare equativ.com: 1 with at least one DIRECT line and 89,460 with at least one RESELLER line, across 11,083 app-ads.txt files. Counts are recomputed daily.
What is the certification authority ID for equativ.com?
82% of the app-ads.txt lines naming equativ.com carry "060d053dcf45cbf3" in the fourth field. The field is optional; the IAB Tech Lab ads.txt 1.1 specification says identifiers in sellers.json supersede it, so a missing or different value does not make a line invalid.
Why do equativ.com lines fail verification?
Of 23,968 lines naming equativ.com, 690 contradict its sellers.json. The most common case is "Seller ID not found" (689 lines): Ask equativ.com for the account ID it lists for you in its sellers.json, correct the line, or remove it if you no longer work with them. Buyers that check sellers.json drop these paths.
What is the difference between DIRECT and RESELLER?
DIRECT means the publisher owns the account; RESELLER means an intermediary sells the inventory on the publisher's behalf. DIRECT lines should match a PUBLISHER entry in the network's sellers.json, RESELLER lines an INTERMEDIARY entry.
Sources: the public app-ads.txt files of tracked apps and the sellers.json of equativ.com. Something wrong? Tell us.